Why 80% of GP letters are discarded
Most letters sent to general practitioners focus on the consultant's CV rather than how they make a GP's day easier. Here is what actually earns a place on the desk.
3 min readPractical guides & tools
Free resources for private practice
Practical guides and checklists for setting up and running a private practice — costs, referrer letters, support staff, and a twenty-point website check.
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Practice Insights
AI search & private referrals in 2026
When patients ask ChatGPT or Gemini who to see for knee replacement or hernia repair, where does the answer come from? How structured data shapes your findability.
4 min readThe hidden cost of slow practice setup
Why assembling suppliers in evenings between clinical lists ends up costing more in lost clinic sessions than a managed accelerator build.
5 min readDownloadable toolkits
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Recommended starting check
Your practice website: a twenty-point check
Score your own site in ten minutes. Most score lower than they expect.
Practice Guide
The private practice set-up checklist
Everything to sort before your first private patient, in the order it actually needs sorting.
Practice Guide
What it really costs to set up a private practice
A line-by-line breakdown of the costs most people discover one invoice at a time.
Practice Guide
Writing to GPs and referrers
Why most referrer letters are thrown away unopened, and what the ones that work have in common.
Practice Guide
Secretary, PA, management company, billing company, all, or none?
A short decision guide to the support your practice actually needs at each stage.
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